CSS Help for Creating Great E-blasts
April 29th, 2010
The Direct Marketing Association’s 2009 economic-impact study reported that the return on investment for e-mail marketing, or e-blasts, was a whopping $43.62 for every dollar spent!
Besides providing a great ROI for your ad dollars, e-blasts also allow a lot of creative versatility. Designers can use HTML and CSS to create unique designs that grab attention and enhance the sales message.
Unfortunately, many email clients block images and CSS by default, forcing the design to be scaled back for the sake of functionality. The good news is there are resources available to help you successfully implement CSS in eblasts. Check out this report from Campaign Monitor, then pass it along to your designer.
Happy e-blasting!



Hi:
I was just on tour website and was looking at advertizing. I did not see any pricing or programs.
Please advise.
I own http://www.thesantameter.com.
It’s a website that utilizes the holiday spirit to help parents promote: Home values, reflect the importance/adherence to rules & manners, assessments of best efforts, satisfaction / displeasure of school work, fulfillment of chores, etc.
Parents can customize the site for their own objectives.
Please advise on how I can advertise.
Thank you,
Frank Orsini
I am a member of Mishkan David and am interested in advertising rates for email blasting in the South Florida area. I would like to see the congregation grow and believe email blasts would be the best way to do that. Please send rates that I may pass onto my Pastor.
Thank you,
Richard Siegel
Thanks for this AWESOME information! I will definitely have to try this in my blog!
Farewell!
Hope your RSS feed is working as you have gained a subscriber. Is it an atom1.0 or 2.0? I am still unfamiliar with these things!!!
Wow, marvelous blog layout! How long have you been blogging for? you make blogging look easy. The overall look of your site is great, as well as the content!